The Journal for Information Professionals
Asia Pacific Journal of Information Systems (APJIS), a Scopus and ABDC indexed journal, is a
flagship journal of the information systems (IS) field in the Asia Pacific region.
ISSN 2288-5404 (Print) / ISSN 2288-6818 (Online)
Editor : Seung Hyun Kim
Current Issue
Date | December 2020 |
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Vol. No. | Vol. 30 No. 4 |
DOI | https://doi.org/10.14329/apjis.2020.30.4.808 |
Page | 808~831 |
Title | Multi-Sided Networks of Digital Platform Ecosystem: The Case of Ride-Hailing in Indonesia |
Author | Mohammad Nabil Almunawar, Muhammad Anshari |
Keyword | Digital Business Ecosystem, Go-Jek, Multi-sided Markets, Value Exchange Network |
Abstract | The business world has been undergoing a digital transformation. The adoption of multi-sided digital platform across the world has sped up this transformation. Multi-sided digital platforms value by mediating interactions and transactions of distinct groups of users. A platform and its stakeholders need to be considered as a business ecosystem. Elements or components in the ecosystem exchange values and together form a network of exchange values. The objective of this paper is to construct a framework for crafting and observing digital business ecosystems. The foundation theories used to construct the framework are transaction cost economy (TCE), multi-sided markets, and value network. This paper uses Go Jek, a growing ride-hailing platform from Indonesia, as a case to discuss how the framework works in mapping Go-Jek¡¯s digital business ecosystem, and then explain its expansion strategy. This paper has both theoretical and managerial contributions. It provides a formal definition of digital business ecosystems as a network of exchange values. The framework does not only help studies the existing business ecosystems but also can be used to craft a new business ecosystem. It can also be used to study value exchanges within the ecosystem, assessing or crafting ecosystem expansion strategies. |
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